ELIMINATING PROBLEMS
- NO frames
- NO Dynamic URLS
- NO Splash pages
- NO Flash sites
- NO Image maps for navigation (Unless you insert TEXT links)
- NO Javascript Navigation
Our WEBSITE BUILDER has NONE of the above mentioned taboo's. We spent over 1 year developing a system that would benefit you, and not hurt you.
SELECT YOUR CORRECT KEYWORDS
- Keywords that you decide to target will be used throughout the optimization process choosing the right keywords is essential.
- Think "specific keyword phrases" not "keywords".
- more highly targeted words and phrases
- higher quality words and phrases
Example
| TOO GENERAL |
MUCH BETTER |
| shoes |
imported italian shoes |
| men's shoes |
men's leather penny loafers |
| women's shoes |
women's aerobic sneakers |
TITLE TAG
- Readable sentence 50 – 80 Characters in length
OPTIMIZING YOUR PAGE COPY
- 200 Words of copy
- include your keywords and phrases
- use phrases that you used in your other tags
- Add additional copy filled pages to site. ie, how-to articles, tips or tutorials.
-Don't ignore this tip!
META TAGS
- Many people incorrectly believe that good meta tags are all that is needed to achieve good listings in the search engines, WRONG!
- some engines don't even look at them at all!
What they look like:
Description Meta:
<META NAME="description" content="This would be your description of what is on your page. Your most important keyword phrases should appear in this description.">
Keywords Meta:
<META NAME="keywords" content="keywords phrase 1, keyword phrase 2, keyword phrase 3, etc.">
- Keywords Meta not exceed 1024 characters including spaces.
- Description Meta tag not exceed 250 characters including spaces.
- accurately describe the content of your page
- Include 3-4 of your most important keyword phrases. Especially those used in your title tag and page copy.
- Most important keywords appear at the beginning of your description.
- only use those keyword phrases that you also used in the copy of your page, title tag, meta description, and other tags.
- Don't forget plurals.
- Include common misspelling of a popular keyword(s).
- No one word be repeated in the keyword meta more than 5 times.
- Include words of your specific geographic location.
ALT TAGS
- Be sure to use the keyword phrases that you also used in the copy of your page, title tag, meta description, and other tags.
- NO more than a brief sentence or two to describe an image.
- No more than 2-3 KEYWORDS per image.
- Describe the image - do not just list keywords.
- The "alt" attribute is also a good place for misspellings and plural keyword phrases that you may not have used elsewhere.
DO NOT
- Do anything to trick the search engines into listing your site better. If what you are doing is not listed as one of our search engine tips the search engines will likely view it as spam and penalize you.
- List keywords anywhere except in your keywords meta tag. By "list" we mean something like: keyword 1, keyword 2, keyword 3, keyword 4, etc. There are very few legitimate reasons that a list of keywords would actually appear on a web page or within the page's HTML code and the search engines know this. While you may have a legitimate reason for doing this we would recommend avoiding it so that you do not risk being penalized by the search engines.
- Use the same color text on your page as the page's background color. This has often been used to keyword stuff a web page. Search engines can detect this and view it as spam.
- Use multiple instances of the same tag. For example, using more than one title tag. Search engines can detect this and view it as spam.
- Submit identical pages. For example, do not duplicate a page of your site, give the copies different file names, and submit each one. Search engines can detect this and view it as spam.
- Submit the same page to any engine more than once within 24hrs.
-Use any keywords in your keywords meta tag that do not directly relate to the content of your page.
HOW LONG DOES IT TAKE?
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